Latest Articles
Good Copywriting Knows What to Leave Out
Giorgi Quca Rukhadze, copywriter and co-founder at Galileo Strategy, sometimes asks his students to write an ad and then cut...
Gomi Turns Old Barbies into Speakers, Chargers and Power Banks
The pink swirls on Gomi’s latest speaker come partly from Barbie dolls that have finished their time in the toy...
Arsenal Gives Its History a New Typeface, Named After David Rocastle
A football club’s identity appears in places its crest was never designed to handle alone: a fashion collaboration, a music...
Beyond ‘I Like It’: Giorgi Kvlividze on How Creative Taste Develops
A piece of work can catch our attention before we know what to say about it. An image stays with...
Channel 4 commissions its first vertical drama, with Sol de Janeiro written into the plot
Channel 4 has commissioned its first vertical drama series, and it comes with a brand built into the storyline. The...
Bumble goes private in a $1.3B deal
Bumble is leaving the stock market. The dating app has agreed to be acquired by Ithaca Holdings in an all-cash...
Armani’s Next Owner Will Inherit a Name and a Set of Instructions
For decades, buying Armani required persuading a man who had little interest in selling. Now prospective investors face a different...
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WARC: Marketing strategists are optimistic, but most fear AI will replace them
Agency strategists are feeling better about their jobs than they did a year ago, according to WARC's Future of Strategy...
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The Search Party Has Whiskers: Putting Cats to Work Finding Missing Pets
Some of the recruits explore every corner of the courtyard. Others find a sunny spot, groom their paws and stay...
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Fourth Annual Charity Run in Support of Wounded Warrior Support Foundation Was Held at Lisi Lake
On September 19, Lisi Lake hosted the fourth annual charity run dedicated to supporting wounded military personnel and the raised...
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