For years, the advertising industry has behaved as though technology platforms were forces of nature. Facebook changed the rules, and...

Ten years after his last visit to Ad Black Sea, Mihnea Gheorghiu returned to the festival with a confession. For...

David Droga did not come to Ad Black Sea with a list of creative rules. In fact, one of the...

At Ad Black Sea’s tenth anniversary, Kavtaradze connected Georgia’s struggle for freedom, the rise of AI and the pressures of...

Making money from social media has never been more possible, or more complicated. Nearly every major platform now offers several...

Walk down Fifth Avenue carrying a small robin’s-egg blue box and, for many people, the brand identification happens before they...

The internet has always been full of recognizable voices. Academic writing sounds different from Reddit. A newspaper columnist writes differently...

Lionel Messi has spent more than two decades leaving defenders behind with movements that seem to make sense only after...

Rolex has interpreted spring, summer, autumn and winter in the language it knows best: precious metals, rare stones and the...

John Lewis is preparing for a shopping world in which customers may ask an AI assistant what to buy before...